Why Reputation Marketing Should Be Your Business’ Marketing Priority

At its most basic level, the concept of marketing has evolved through the years via digital and social channels. Today, customers have more control than ever before, especially in terms of company interactions, usually facilitated by social media platforms. However, there may be times when such interactions and accessibility may not be favorable to your company, in the form of consumer complaints and negative reviews. As an entrepreneur, the success or failure of your business depends largely on the effects that your current online reputation may have on the public. Statistics indicate that a couple of bad reviews about your company and its product brands and services may be more than enough to turn away prospective clients. While it is always important to practice effective online reputation management, the game is gradually changing and the usual replies to appease may not be sufficient anymore.
http://bit.ly/1NyBpwN

Web Hosting: Boosting Online Presence

Web hosting companies differ from one another and are not the same. While some offer advanced features and control, others are more simplified and easier to manage. Regardless of which platform you choose, online functionality is governed by the quality of your web hosting company, and ultimately, will affect how customers find your Oklahoma City local business through online searches. 

Successful Internet Marketing Campaigns Begin with Correct Perspective

With any advertising campaign, and no less so with Internet Marketing, it’s important to have the right perspective. The main goal of advertising and marketing is to attract more clients to pay attention to what you have to say or offer, and lead them to visit your store or office—online or offline. Here’s how you can get it right from the beginning of your campaigns.
http://iconceptsmarketing.com/successful-internet-marketing-campaigns-correct-perspective

Common Mistakes in Internet Marketing

While most businesses today know that a strong online presence is an absolute must in their marketing strategies, not everyone find success in it. It’s important to identify the weaknesses in your Internet Marketing strategies to avoid wasting more of your precious resources, and to spend them instead on improvements. Take a closer look at your current marketing strategies and see if you’re committing these common errors:

Why Social Media Marketing is Good for Business

Social media has grown into more than just a means to contact friends and family. It has developed into a way of connecting businesses to consumers, and building a company’s reputation. Using social media in this way helps put a company in a more personable light. It's also beneficial for sharing news about the business, including discounts and even coupons. What makes this form of Internet Marketing​ ideal for your business?

How Internet Marketing Strategies Can Help Brand Recognition this 2015

Strategies launched last year continue to dominate digital marketing trends this 2015, but with modifications to achieve better results and revenues. Although it’s already mid-year, it’s not too late to adopt these changes. Credibility in content marketing continues to play a huge role in search engine optimization (SEO) techniques, alongside more mobile-friendly designs to accommodate today’s technologies. Similar to link building, email marketing, which was previously considered ineffective, has been revitalized into a more powerful element.
http://iconceptsmarketing.com/internet-marketing-strategies-brand-recognition-2015

Oklahoma City Internet Marketing: Step Up Your Content Marketing

Content marketing is a major part of any Oklahoma City Internet Marketing and SEO process. By now, you must be tired of hearing the phrase “content is king”, but that phrase actually holds truer than ever. With different search algorithms rolling out faster than you would like, quality content marketing is playing an increasingly important role in improving your visibility in search results. It’s time to step up your game with your content marketing efforts. Evaluate Your Efforts Before you try to change anything in your present strategy, you must first find out where it stands. Evaluate your past efforts by measuring data and analyzing to see where your weakest points are. This way, you will know exactly why your strategy is not working and what you need to change to get better results.
http://iconceptsmarketing.com/oklahoma-city-internet-marketing-step-content-marketing

The Additional Campaigns for Oklahoma City Internet Marketing Promo

With summer coming in fast, our Oklahoma City internet marketing company launched a Pre-Summer Promo that gives a 25 percent discount on our SEO and Reputation Marketing services. This gave businesses the opportunity to take advantage of the rise in spending patterns leading up to the start of the season. Since we got such an overwhelming response for the promo that ended in April, we decided to give our loyal customers one more pre-summer blowout. We are now offering a limited number of additional SEO and/or Reputation Marketing campaigns. To find out if the offer is still available, interested parties may contact Mike Johnson at mjohnson@iconceptsmarketing.com.
http://iconceptsmarketing.com/additional-campaigns-oklahoma-city-internet-marketing-promo

How Internet Marketing Improves Your Business

Owning a website to promote products and businesses is something that most investors should consider before investing. The online platform offers the biggest market. This is a place where one can gather information about the performance of his or her products through customer reviews. The reason most people have not considered using internet marketing services is the lack of understanding of how it works. Here are a few advantages of internet marketing.

1. Effective marketing helps you to access a wider market and may lead to the growth of your business. What matters most is the choice of a marketer who understands different marketing techniques to bypass competition. 

2. Internet marketing not only allows you to make more sales, but also helps you to build the reputation of your company. The marketer prepares positive reviews about the business, with the sole aim to earn the trust of buyers. 

3. Social media offers an amazing platform where you could easily reach a wider market for your products. Marketing on social sites like Facebook allows you to access direct information from customers. This includes complaints about errors noted in the product, helping you improve products based on what buyers prefer to receive.

Besides getting a wider market, internet marketing helps your website to rank highly on search engines, something that helps the business to earn trust, too. People prefer buying from businesses that rank highly on search engines, so attaining the same is something that would help you to increase sales.

Adapting to the Ever-Evolving Marketing Industry

Having a promising product or service is no longer enough to survive in today’s competitive market, which is continuously expanding, reaching all the way to online space, and marketers can no longer ignore the demand for it. This does not mean that more traditional techniques should be abandoned altogether now, though. Rather, there are ways to combine and blend it harmoniously with newer digital strategies for a comprehensive marketing approach.

Pre-Summer SEO Treat: 25% OFF on Internet Marketing in Oklahoma City

Summer will be here in a few months, and vacation time always means more time for dining, shopping and traveling. To prepare your business in the months leading to summer break, iConcepts Marketing, LLC is giving you a 25% discount when you sign up for our excellent SEO and reputation marketing services from March through April. As an added bonus, we will provide two professionally created reputation marketing videos for only $295 during the same period. Internet marketing in Oklahoma City can be more successful with value-added features such as unique marketing videos, instead of just selling ideas. We have a performance guarantee of up to 40% increase in traffic flow for your website, using our clever online marketing strategies. Before vacation starts, make sure your company has an effective SEO campaign in place, to attract your expanding customer base in time.
http://iconceptsmarketing.com/presummer-seo-treat-25-internet-marketing-oklahoma-city

Some Inspirations for your Next Blog Post

Most company websites are now utilizing the power of blogs to building a stronger online presence, and it’s undoubtedly effective. Aside from giving you the freedom to be as wordy and verbose as you want, they’re also useful in getting your message across. At times, however, you might experience writer’s block as many other bloggers do. Thankfully, there are some places where you can find the topic for your next blog post.

From Keyword Research

It’s not just helpful in determining the words which will give you a boost on a search engine results page; it also tells you what people are looking for. Knowing what people are after can help you formulate great ideas for your next blog posts.

Browsing Review Pages

Although they might only contain praise or complaints, some review pages might contain questions or issues people would like to know more about. Once you see some questions from people eager to learn more, then you can devote a blog post entirely to answering them.

Away from your Computer

Undeniably, there are a lot of ideas available on the Internet, yet some of the best ideas might not come from the Web at all. You can begin by sharing what you have learned in your years in the business, from the mistakes you might have committed to the lessons you got from them. By sharing your experiences to everyone, you encourage your readers to learn something from them.

Companies Must Grow Together with Internet Marketing in Oklahoma City

SEO practices are always changing from time to time, which is why companies must not get comfortable and settle with their current strategy because if they do, they are not maximizing their potential. According to INC., “Understanding how you can evolve your strategy as the search engines evolve starts with recognizing how it's all changing in the first place.” A good way to start is by comparing trends in the past and in the present. When this is done, it can help improve a company’s internet marketing in Oklahoma City. In terms of SEO mindset today, marketers should put more emphasis on the brand’s reputation marketing and how the people engage with the brand. This would improve the search engine rankings by increasing the share rate and natural links, but the ultimate goal here is improving how the brand is viewed. These days, people rely on online reviews to decide whether or not to engage with a certain company.
http://iconceptsmarketing.com/companies-grow-internet-marketing-oklahoma-city

Internet Marketing Using Social Media

The Internet has revolutionized marketing for businesses, making it that much more effective than traditional marketing. Hence, the business owners of today are making internet marketing a vital part of their strategy to spread the word and attract customers. Among the most active and dynamic channels for internet marketing is social media; online platforms like Facebook, Twitter, and LinkedIn can all help you reach your target market more effectively.

The Customer is Always Right

Learn to listen to what your customers need and wants. This should give you enough insight as to how you should proceed with your interactions with them. Try to join in on discussions to find out what sparks the interest of your target market. This way, your customers will know that you are always there to lend an ear.

Build Relationships

Although social media is a fast way to promote your services and products, don’t use it solely for that purpose. Instead, participate in discussions and let your customers know that they are important to you. Be as active as possible.

Produce Quality Content

Now that you know what your customers need, start creating posts about the topics that interest them. Make the content short but informative to inspire a loyal following from your readers. Higher quality means a greater chance of users sharing your content through their own social media profiles. This also helps you become more visible in search engine search results.

Instagram Marketing Tips

One can now count the photo sharing site Instagram among the biggest social networks in the world, with about 300 million monthly active users to date. With that many users come as many marketing opportunities for businesses. Here are a few tips for making waves among the Instagram market. 

Fill out the bio – The “Bio” section of the profile should be of utmost importance. This section must be filled out to help users better connect with the brand. If the customers know relevant things about you and your company, they will want to connect with you. 

Use relevant hashtags – Don’t use hashtags just for the sake of it. Looking at them from a business perspective, hashtags allow for posts to be visible to people who actually search for specific hashtags.